Member Survey

Priorities

What should EMBA's top 3 priorities be? (Choose only 3)*

Trail advocacy (keeping trails open and available to ride)
Communication like newsletters, social media, and updates
Trail maintenance and repairs (e.g., fixing erosion, ruts, etc.)
Developing new trails or rerouting trails in sensitive areas
Running events like races, clinics, or festivals
Winter fat bike trail grooming
Organizing social rides and skills clinics
Building relationships with other trail user groups (e.g., runners, hikers)

Membership

What type of membership model would you prefer for EMBA?*

Free membership with optional donations
$20/year membership (small trail maintenance budget)
$50/year membership (funding for part-time paid trail maintenance staff)

Why are you a member? (Check all that apply)*

Discounts at partner bike shops
Give back to the trails with money for tools and volunteer management
Social aspect/sense of community
Other (please add reason in field below)

If Other, please specify

Communication

How do you prefer to receive updates from EMBA? (Check all that apply)*

EMBA Newsletter
Social media (e.g., Instagram, Facebook)
Website updates

Have you ever contacted EMBA?*

Yes
No

If yes, how satisfied were you with the response?*

Very satisfied
Somewhat satisfied
Not satisfied

What additional information or resources would you like to see from EMBA? (e.g., trail maps, volunteer opportunities, event calendars)*

Trails

What types of trails do you think Edmonton needs more of? (Select all that apply)*

Beginner-friendly (Green) trails
Intermediate (Blue) trails
Advanced (Black) trails
Adaptive (off-road wheelchair accessible) trails
Fat bike trails

Do you feel our trails are:*

Well-maintained: no need for improvement
Adequately maintained: good enough for me
Need a lot of work
Poorly maintained

If you said 'Need a lot of work' or 'poorly maintained', which trails need a lot of work?

Should any of Edmonton's trails be directional?*

Yes No

If you said "yes", which trails should be directional and in which direction? For example, should the trail be a dedicated 'climb' trail or 'downhill' trail? Should a trail be directional north/south or east/west?

Should the trails be signed? (Wayfinding, Trail Identication, Hazard / Feature / Skill / Difficulty / User Ettiquette, etc)*

Yes - that would help a lot No - I use Trailforks and/or I know where I'm going

Volunteering

All trail maintenance is done by volunteers.*

Have you ever participated in a trail day?

Yes
No

If you answered ‘yes,’ did you volunteer in 2024?

Yes
No

If you volunteered before, but not in 2024, why?
(Select all that apply)

Too busy
Didn’t know about trail days
The trail days were on trails I don’t ride

If you answered ‘Didn’t know about trail days,’ what would be the best way for EMBA to inform you about them?
(Select all that apply)*

More frequent social media posts
Emails/newsletter reminders
Website updates with scheduled trail days
Text message notifications (if EMBA offered this)
Other (please specify)

If you haven’t volunteered, what would encourage you to join a trail day? (Select all that apply)

More convenient times
Locations closer to the trails I ride
Clearer communication about what trail work involves
Incentives (e.g., discounts, swag, free snacks)
Other (please specify)

IF you choose Other (please specify)

If you have volunteered in the past, what was your experience?

Very positive
Neutral
Negative (please share why below)

If you have a negative experience when volunteering, please share why

Would you consider becoming a regular trail maintenance volunteer or lead?*

Yes No

Future of EMBA – Our Direction

What improvements would you like to see EMBA focus on in the next 1-3 years?*

Would you support a new initiative like:

Paid trail maintenance teams
Wayfinding signage improvements
Partnerships with other trail user groups (e.g., hikers, runners)
Other (use textbox below)

If other, please share what

Joining the Board & Barriers to Involvement

Have you ever considered joining the EMBA board*

Yes
No

If no, what is the main reason? (Select all that apply)*

I don't have time
I don't know what's involved
I don't think I have the skills needed
I prefer to support EMBA other ways
Other (please specify below)

If Other, please specify:

What skills or experience could you bring to EMBA? (Optional – select all that apply)

Trail building/maintenance
Event planning
Graphic design
Social media/marketing
Fundraising/sponsorships
Administration/organization
Advocacy/government relations
Other (please specify below)

Your Riding & Your Bike(s)

Tell us a bit about you!*

How often do you ride?

Once a week or less
2-3 times per week
4+ times per week
I use the trails, but not on a mountain bike

What type of rider are you?*

Beginner
Intermediate
Advanced
n/a

EMBA has several partner shops where members get discounts, such as Mud, Sweat and Gears, Hardcore Bikes, Cranky’s, Revolution, and Ottalaus. Depending on your answer, we can approach other shops to partner with EMBA.*

Where do you get most of your bikes and gear? Which is your ‘go-to’ store?

Mud, Sweat and Gears
Hardcore Bikes
Cranky's
Revolution Cycle
United Cycle
Pedalhead
Ottalaus
Redbike
Online retailer/Direct from manafacturer

For next year’s survey, what question(s) did we miss?